What is Local SEO?

If you’re a local business, or someone who wants to market your products to a local audience, you want to be ranking higher on local search results. Simply put, local SEO is the process of optimizing your website, local profiles and online reviews to ensure that you rank higher when searches are made “locally” (near your business).

How to Perform a Website SEO Audit

2018-10-23T01:13:33+00:00Digital Marketing, Inbound Marketing, Knowledge, Local SEO, Search Engine Optimization (SEO), User Experience Design (UX), Website Design|

Step-by-Step Instructions: How to Perform Your Own  Website SEO Audit Create Your 2018 SEO & Content Strategy Report 2018 is here and it is time to do a thorough website seo audit. Now is the time to review your website to determine what your current strengths and weaknesses are, identify potential challenges, and plan for world domination. A Website Audit and SEO & Content Strategy Brief should include a comprehensive strategy to improve the overall search rankings and results for your website. [...]

Top 5 SEO Myths

2018-10-23T01:15:02+00:00Digital Marketing, Inbound Marketing, Knowledge, Local SEO, Search Engine Optimization (SEO), User Experience Design (UX), Website Design|

  Top 5 SEO Myths SEO MYTH # 1: More links are better than more content. In the past, ranking by building links was all about quantity. Building links is still an important ranking factor. As a matter of fact, it is one of the top 5 ranking factors according to a study by Searchmetrics, a company that provides SEO analytics and reporting tools for large enterprises. Now, it is important to focus on link quality, rather than just [...]

Fix Broken Links Atlanta

2018-09-13T16:03:07+00:00Digital Marketing, Inbound Marketing, Local SEO, Search Engine Optimization (SEO), User Experience Design (UX), Website Design|

Broken Links Suck for Everybody We all know what it is like to get to a website....see something cool...click on the link and NO JOY. Up pops a page similar to the one below. There are few things more frustrating and few events that will more quickly drive visitors from your site. Google strives to return the best results for the people that use its search engine. That said, please understand that Google notices sites with a large number of [...]

Start Focusing on Content Marketing and SEO for 2018

2018-08-27T13:37:04+00:00Digital Marketing, Inbound Marketing, Local SEO, Marketing Trends, Search Engine Optimization (SEO)|

Start Focusing on Content Marketing and SEO Now for 2018 - PPC ROI is questionable and Google's Mobile-first index is coming soon, I don’t really know if there is a disruption coming but it feels like it. If that is the case then organic ranks could be up for grabs, especially in niche and local searches and that makes Content Marketing and SEO more important than ever.

Evans Design Studio Receives 2017 Best Marketing Agency Award

2018-09-13T16:02:55+00:00Awards, Digital Marketing, Inbound Marketing, Local SEO, News, Search Engine Optimization (SEO), Top Design Firm|

FOR IMMEDIATE RELEASE 2017 Best Marketing Agency Award Cumming Award Program Honors Evans Design Studio CUMMING, GA August 30, 2017 -- Evans Design Studio has been selected for the 2017 Best Marketing Agency of Cumming Award by the Cumming Award Program. Each year, the Online Local Cumming Award Program identifies companies that we believe have achieved exceptional marketing success in their local community and business category. These are local companies that enhance the positive image of small business through [...]

6 Free SEO Tools Business Owners Should be Using

2018-08-27T13:39:18+00:00Digital Marketing, Inbound Marketing, Local SEO, Search Engine Optimization (SEO), Website Design|

These are the Best SEO Tools for 2017 You went through the trouble of building a website because you want it to be seen. Search engine optimization is how you make that happen. It is the most important strategy for business owners trying to drive traffic to their websites. Here are 6 important free seo tools for small business! You might be a seasoned businessman with no SEO experience or a small business with more time than money. Regardless of [...]

SEO and UX Together Make Digital Marketing Comprehensive

2017-10-17T16:34:16+00:00Digital Marketing, Inbound Marketing, Knowledge, Local SEO, Search Engine Optimization (SEO), User Experience Design (UX), Website Design|

SEO and User Experience (UX) Focusing on SEO and UX Together Makes Digital Marketing Comprehensive Google has over 200 factors it uses when determining how to rank a website. Some are more important than others and some are just out of your control. Over the past few years we have developed a winning strategy that narrows down and focuses effort on the Google factors that elicit trust and create new opportunities for customers through increased relevant search traffic. A focus on [...]

8 Best Local SEO Tips

2018-09-13T16:01:31+00:00Digital Marketing, Inbound Marketing, Local SEO, Search Engine Optimization (SEO), Website Design|

8 Best Local SEO Tips As discussed in our article “7 Reasons Why Local SEO Should Be Your Focus in 2017” being found locally is vital to every business. In this article we dive in to the “How” of it all when we discuss our 8 Best Local SEO Tips. Tip 1: Research Keywords Our Best Local SEO Tips list obviously starts where your business starts: customers. What are your potential customers looking for? Keyword strategy built on solid research [...]

Build Your Automated Inbound Marketing System Using Free Tools

2018-09-13T16:12:15+00:00Digital Marketing, Inbound Marketing, Knowledge, Local SEO, Search Engine Optimization (SEO), Website Design|

The ability to automate is very powerful and has been on the forefront of business and industry growth since the dawn of the industrial age. Technology and software have given us the ability to automate repetitive tasks without having to hire employees. Because these things are so widely available, the playing field has been leveled allowing smaller businesses to effectively compete with the bigger players. This is where inbound marketing and marketing automation intersect. The big benefit of marketing automation [...]

Inbound Marketing Methodology, Plan and Workflow

2018-08-27T13:53:20+00:00Digital Marketing, Inbound Marketing, Local SEO, Marketing Trends|

What is this Inbound Marketing Methodology I keep hearing about? According to Hubspot “The Inbound marketing methodology is an approach focused on attracting customers through content and interactions that are relevant and helpful — not interruptive. With inbound marketing, potential customers find you through channels like blogs, search engines, and social media. Unlike outbound marketing, inbound marketing does not need to fight for potential customers attention. By creating content designed to address the problems and needs of your ideal customers, [...]