Graphic Design

What Does Your Brand Say About Your Business?

2022-04-27T23:23:24+00:00Graphic Design, Knowledge, Website Design|

What Does Your Brand Say About Your Business? Your brand is your business's personality, heart, and soul. What does it say about your business? It is how customers perceive you and your promise to them. And, it is what sets your business apart from others selling or offering the same things. People are not so much loyal to a product as they are to a brand. They will stay with a brand, even if there’s a competitor selling the same [...]

Selecting the Right Fonts Can Improve Website Conversions

2022-03-15T19:50:07+00:00Digital Marketing, Graphic Design, User Experience Design (UX), Website Design|

Selecting the Right Fonts Can Improve Website Conversions In this article we take a look at how selecting the right fonts can improve website conversions by helping to align tone, style, and messaging. After all, making a website successful isn't all about the amount of traffic it gets. It's about the amount of traffic converts, or it's conversion rate. There are various factors involved in making a website successful. One of them is optimizing the conversion rate (CRO). CRO [...]

Color Psychology [Infographic]

2020-10-24T19:05:36+00:00Design Tools, Graphic Design, User Experience Design (UX), Website Design|

Color Psychology [Infographic] Trying to Increase Your Website Conversion? Color Psychology Might Help Over the centuries, colors have played an important role in people’s lives. They’ve represented social status and embellished idiomatic expressions. While certain shades were once difficult to produce and acquire, today we often take colors for granted, perhaps due to the fact that there are so many to choose from. But did you know that colors go beyond decoration and art? In marketing and business, understanding the [...]

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